An information processing theory of consumer choice /
Gorde:
| Egile nagusia: | |
|---|---|
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
Reading, Mass. :
Addison-Wesley Pub. Co.,
c1979.
|
| Saila: | Advances in marketing series
|
| Gaiak: |
| Alearen deskribapena: | Includes indexes. |
|---|---|
| Deskribapen fisikoa: | xiv, 402 p. : ill. ; 25 cm. |
| Bibliografia: | Bibliography: p. 355-382. |
| ISBN: | 0201008343 |