A bibliography on new product planning /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
American Marketing Association,
c1966.
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| Edition: | [2nd ed.]. |
| Series: | Bibliography series (American Marketing Association) ;
no. 5 |
| Subjects: |
| Physical Description: | x, 62 p. ; 23 cm. |
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