APA aipamena

Belch, G. E., & Belch, M. A. (1990). Introduction to advertising and promotion management. Irwin.

Chicago Style aipamena

Belch, George E., and Michael A. Belch. Introduction to Advertising and Promotion Management. Homewood, Ill.: Irwin, 1990.

MLA aipamena

Belch, George E., and Michael A. Belch. Introduction to Advertising and Promotion Management. Irwin, 1990.