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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Toronto, New York,
McGraw-Hill Ryerson
[c1971]
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| Series: | McGraw-Hill Ryerson series in marketing
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| Subjects: |
| Physical Description: | 122 p. illus. 23 cm. |
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| ISBN: | 0070926166 |