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| LEADER |
01131nam a2200301 a 4500 |
| 001 |
c000164865 |
| 003 |
CARM |
| 005 |
19861201000000.0 |
| 008 |
810714s1981 txua b 001 0 eng |
| 010 |
|
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|a 81065113 //r843
|
| 019 |
1 |
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|a 2061197
|5 LACONCORD2021
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| 020 |
|
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|a 0256024197
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| 035 |
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|a (OCoLC)7622399
|5 LACONCORD2021
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| 040 |
|
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|a LC
|b eng
|c LC
|d VDU
|
| 050 |
0 |
0 |
|a HF5415.13
|b .B448 1981
|
| 082 |
0 |
4 |
|a 658.8
|2 19
|
| 100 |
1 |
|
|a Bernhardt, Kenneth L.,
|d 1944-
|
| 245 |
1 |
0 |
|a Cases in marketing management /
|c Kenneth L. Bernhardt, Thomas C. Kinnear.
|
| 250 |
|
|
|a Rev. ed.
|
| 260 |
|
|
|a Plano, Tex. :
|b Business Publications,
|c 1981.
|
| 300 |
|
|
|a xix, 732 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Marketing
|x Management
|x Case studies.
|
| 650 |
|
0 |
|a Marketing
|x Decision making
|x Case studies.
|
| 700 |
1 |
|
|a Kinnear, Thomas C.,
|d 1943-
|
| 852 |
8 |
|
|b CARM
|h A2:AN21F0
|i C06001
|p 0216229
|f BK
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| 999 |
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|s 479323d6-d749-5ab7-8748-d502ce6b4ea7
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| 952 |
f |
f |
|p Can circulate
|a CAVAL
|b CAVAL
|c CAVAL
|d CARM 1 Store
|e C06001
|f A2:AN21F0
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|i book
|m 0216229
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