New Zealand case studies in marketing /

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Bibliographic Details
Main Author: Fogelberg, Graeme, 1939-
Other Authors: Cullwick, T. D. C. (Thomas David Cartwright), McDougall, Gordon H. G., 1942- (joint author.)
Format: Book
Language:English
Published: Wellington [N.Z.] : Hicks, Smith, 1976.
Edition:2d ed.
Subjects:
Description
Item Description:Label mounted on t.p.: Available from International Publications Service, New York.
Physical Description:286 p. : ill. ; 22 cm.
Bibliography:Includes bibliographical references.
ISBN:045602090X