Handbook of radio and TV broadcasting : research procedures in audience, program, and revenues /

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Bibliografiske detaljer
Andre forfattere: Fletcher, James E., 1935-
Format: Bog
Sprog:English
Udgivet: New York : Van Nostrand Reinhold, c1981.
Fag:
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040 |a LC  |b eng  |c LC  |d LC 
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082 0 0 |a 384.54/4/072  |2 19 
245 0 0 |a Handbook of radio and TV broadcasting :  |b research procedures in audience, program, and revenues /  |c edited by James E. Fletcher. 
260 |a New York :  |b Van Nostrand Reinhold,  |c c1981. 
300 |a viii, 336 p. :  |b ill. ;  |c 29 cm. 
504 |a Includes bibliographical references and index. 
650 0 |a Broadcasting  |x Research  |x Handbooks, manuals, etc. 
650 0 |a Radio audiences  |x Research  |x Handbooks, manuals, etc. 
650 0 |a Television viewers  |x Research  |x Handbooks, manuals, etc. 
700 1 |a Fletcher, James E.,  |d 1935- 
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