Consumer behavior; selected readings,

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Bibliographic Details
Main Author: Engel, James F (comp.)
Format: Book
Language:English
Published: Homewood, Ill., R. D. Irwin, 1968.
Series:AMA reprint series.
Subjects:
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100 1 |a Engel, James F,  |e comp. 
245 1 0 |a Consumer behavior;  |b selected readings,  |c edited for the American Marketing Association by James F. Engel. 
260 |a Homewood, Ill.,  |b R. D. Irwin,  |c 1968. 
300 |a ix, 233 p.  |b illus.  |c 23 cm. 
490 1 |a AMA reprint series. 
500 |a Articles selected from American Marketing Association publications. 
504 |a Includes bibliographical references. 
650 0 |a Motivation research (Marketing) 
650 0 |a Consumers  |z United States. 
810 2 |a American Marketing Association.  |t AMA reprint series. 
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