rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing looks outward
  name:
    name part: Locander, William B.
  type of resource: text
  origin info:
    place:
      place term: ilu
    place:
      place term: Chicago
    publisher: American Marketing Association
    date issued: 1976
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
  note: 1976 business proceedings. Ed. by W.Locander.
  note: Proceedings of the 1976 International Marketing Conference.
  subject:
    topic: Marketing
    topic: Management
  subject:
    topic: Marketing research
  subject:
    topic: Consumers
  subject:
    topic: Marketing
  classification: 658.8
  related item:
    title info:
      title: Conference proceedings series (American Marketing Association) ; no.38
  location:
    physical location: CARM
  record info:
    record creation date: 870210
    record change date: 20021203043400.0
    record identifier: c000210108