Taylor, J. W., & Taylor, J. W. (1993). How to develop a successful advertising plan (2nd ed.). NTC Business Books.
Cita Chicago (17th ed.)Taylor, James W., i James Walter Taylor. How to Develop a Successful Advertising Plan. 2nd ed. Lincolnwood, Ill., U.S.A.: NTC Business Books, 1993.
Cita MLA (8th ed.)Taylor, James W., i James Walter Taylor. How to Develop a Successful Advertising Plan. 2nd ed. NTC Business Books, 1993.
Atenció: Aquestes cites poden no estar 100% correctes.