Marketing research : text and cases /

Marketing research : text and cases /

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Bibliographic Details
Main Author: Boyd, Harper W.
Other Authors: Westfall, Ralph, Stasch, Stanley F.
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1981.
Edition:5th ed.
Subjects:
Marketing research.
Marketing research > Case studies.
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Marketing research; text and cases
Book
by Boyd, Harper W.
Published 1972
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Marketing research : text and cases /
Book
by Boyd, Harper W.
Published 1964
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