APA (7th ed.) Citation

Zoltners, A. A. (1982). Marketing planning models. North-Holland.

Chicago Style (17th ed.) Citation

Zoltners, Andris A. Marketing Planning Models. Amsterdam ; Oxford: North-Holland, 1982.

MLA (8th ed.) Citation

Zoltners, Andris A. Marketing Planning Models. North-Holland, 1982.

Warning: These citations may not always be 100% accurate.