Pushing the numbers in marketing : a real-world guide to essential financial analysis /

Pushing the numbers in marketing : a real-world guide to essential financial analysis /

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Rados, David L., 1933-
Format: Buch
Sprache:English
Veröffentlicht: Westport, Conn. : Quorum Books, 1992.
Schlagworte:
Marketing > Mathematics.
Marketing > Statistical methods.
Managerial accounting.
Managerial economics.
Beschreibung
Beschreibung:x, 184 p. ; 25 cm.
Bibliographie:Includes bibliographical references and index.
ISBN:0899307361 (alk. paper)

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