Pushing the numbers in marketing : a real-world guide to essential financial analysis /

Pushing the numbers in marketing : a real-world guide to essential financial analysis /

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Détails bibliographiques
Auteur principal: Rados, David L., 1933-
Format: Livre
Langue:English
Publié: Westport, Conn. : Quorum Books, 1992.
Sujets:
Marketing > Mathematics.
Marketing > Statistical methods.
Managerial accounting.
Managerial economics.

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