Marketing challenges, trends and opportunities for New Zealand : an inaugural address delivered on 10 July 1991 /
Marketing challenges, trends and opportunities for New Zealand :an inaugural address delivered on 10 July 1991.
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| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
Wellington, N.Z. :
Victoria University Press,
1993.
|
| Series: | Victoria University of Wellington inaugural addresses ;
new ser., 11. |
| Subjects: |
| Summary: | Marketing challenges, trends and opportunities for New Zealand :an inaugural address delivered on 10 July 1991. |
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| Physical Description: | 35 p. : ill. ; 21 cm. |
| Bibliography: | Includes bibliographical references (p. 34) |
| ISBN: | 0864732376 (pbk.) : |
| ISSN: | 0112-0360 ; |