Marketing in the service sector /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Cambridge, Mass. :
Winthrop Publishers,
c1974.
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| Subjects: |
| Item Description: | Includes index. |
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| Physical Description: | viii, 232 p. : ill. ; 23 cm. |
| Bibliography: | Bibliography: p. 221-229. |
| ISBN: | 0876265611 |