How to produce effective TV commercials /

Praise for How to Produce Effective TV Commercials Hooper White is unique in the world of television production. In addition to being a great creative, he understands the business side of production. He has produced some of the all-time great commercials and has helped us through the intricacies of.

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Bibliographic Details
Main Author: White, Hooper
Format: Book
Language:English
Published: Lincolnwood, Ill., USA : NTC Business Books, c1994.
Edition:3rd ed.
Subjects:
Online Access:Publisher description
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500 |a Includes index. 
520 |a Praise for How to Produce Effective TV Commercials Hooper White is unique in the world of television production. In addition to being a great creative, he understands the business side of production. He has produced some of the all-time great commercials and has helped us through the intricacies of. 
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653 |a Media studies - TV & radio. 
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