Customer communications in marketing.... /

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Bibliographic Details
Previous Title:Customer communications
Main Author: Wood, Gill
Corporate Author: Chartered Institute of Marketing
Format: Serial
Language:English
Published: Oxford ; Boston : Butterworth-Heinemann, 2000-.
Series:CIM professional.
Subjects:
Description
Published:2000-
Item Description:"Published on behalf of the Chartered Institute of Marketing."
"The official CIM workbook"--Cover.
"CIM workbook"--Cover.
Description based on 2000 ed.
Physical Description:v. : ill. ; 30 cm.
Bibliography:Includes bibliographical references (p. xvi) and index.