Wilmshurst, J. (1984). The fundamentals and practice of marketing (2nd ed.). Heinemann.
Style de citation Chicago (17e éd.)Wilmshurst, John. The Fundamentals and Practice of Marketing. 2nd ed. London: Heinemann, 1984.
Style de citation MLA (8e éd.)Wilmshurst, John. The Fundamentals and Practice of Marketing. 2nd ed. Heinemann, 1984.
Attention : ces citations peuvent ne pas être correctes à 100%.