Wilmshurst, J. (1984). The fundamentals and practice of marketing (2nd ed.). Heinemann.
Chicago Style (17th ed.) CitationWilmshurst, John. The Fundamentals and Practice of Marketing. 2nd ed. London: Heinemann, 1984.
MLA citiranjeWilmshurst, John. The Fundamentals and Practice of Marketing. 2nd ed. Heinemann, 1984.
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