http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
getting your message heard in a noisy world
Ch. 1. What Is a Big Bang, Anyhow? -- Ch. 2. Lose the Rules -- Ch. 3. Shrink to Success -- Ch. 4. Create Chaos -- Ch. 5. Stop Thinking -- Ch. 6. What Goes Bang? -- Ch. 7. The Theater of Persuasion -- Ch. 8. Sweat the Small Stuff -- Ch. 9. Assume the Worst -- Ch. 10. Create a Fertile Universe.
Linda Kaplan Thaler and Robin Koval, with Delia Marshall.