The new road to successful advertising : how to integrate image and response /

相似书籍

• Advertising resource allocation /
  出版: (1974)
• Contemporary advertising /
  由: Bovée, Courtland L.
  出版: (1982)
• The economics of advertising.
  由: Schmalensee, Richard
  出版: (1972)
• Dictionary of advertising : direct response marketing and sales promotion /
  由: Jefkins, Frank William
  出版: (1990)
• Issues in the economics of advertising /
  由: Simon, Julian L. (Julian Lincoln), 1932-
  出版: (1970)