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02294cam a2200325 a 4500 |
| 001 |
c000294249 |
| 003 |
CARM |
| 005 |
20091127162845.0 |
| 008 |
950504s1996 maua bf 001 0 eng d |
| 010 |
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|a 95019698
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| 019 |
1 |
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|a 11705042
|5 LACONCORD2021
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| 020 |
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|a 087584720X (pbk)
|c $29.95
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| 035 |
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|a (OCoLC)32589819
|5 LACONCORD2021
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| 040 |
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|a DLC
|b eng
|c DLC
|d DLC
|d TOC
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| 050 |
0 |
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|a HD30.37
|b .I57 1996
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| 082 |
0 |
4 |
|a 025.06658
|2 20
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| 245 |
0 |
4 |
|a The Internet strategy handbook :
|b lessons from the new frontier of business /
|c edited by Mary J. Cronin.
|
| 260 |
|
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|a Boston, Mass. :
|b Harvard Business School Press,
|c c1996.
|
| 300 |
|
|
|a xi, 296 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 505 |
0 |
|
|a Ch. 1. The Internet as a Competitive Business Resource / Mary J. Cronin -- Ch. 2. Digital Equipment Corporation: Creating New Businesses / Russ Jones --Ch. 3. Dow Jones: Business Information Services on the Internet / Gregory P. Gerdy -- Ch. 4. Genentech, Inc.: Adding Value to Research and Development / John "Scooter" Morris -- Ch. 5. Lockheed Martin: Integrating Information Resources / Steve L. Swenson --Ch. 6. Millipore: Marketing Products to the Global Desktop / Thomas Anderson -- Ch. 7. Schlumberger: The Internet Advantage across the Corporation / Scott Guthery -- Ch. 8. Measuring the Value of the Internet for Business / Joel H. Maloff -- Ch. 9. Productivity, Policy and Internet Training Issues / Marian Bremer --Ch. 10. Emerging Platforms for Commerce over the Internet / Gail Grant -- Appendixes: A History, and Growth of the Internet -- Appendixes: B Internet Vital Statistics -- Appendixes: C A Manager's Guide to Internet Terms.
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| 505 |
8 |
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|a Appendixes: D Selected Business Resources on the World / Wide Web -- Appendixes: E Home Pages of Contributors and Their Organizations.
|
| 650 |
|
0 |
|a Business enterprises
|x Computer networks.
|
| 650 |
|
0 |
|a Business
|x Computer network resources.
|
| 650 |
|
0 |
|a Business information services.
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| 650 |
|
0 |
|a Internet.
|
| 700 |
1 |
|
|a Cronin, Mary J.
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| 852 |
8 |
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