APA (7th ed.) Citation

Stanton, W. J. (1975). Fundamentals of marketing (4th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Stanton, William J. Fundamentals of Marketing. 4th ed. New York: McGraw-Hill, 1975.

MLA (8th ed.) Citation

Stanton, William J. Fundamentals of Marketing. 4th ed. McGraw-Hill, 1975.