Advanced cases in marketing management /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J :
Prentice-Hall,
[1968].
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| Series: | Prentice-Hall foundations of marketing series
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| Subjects: |
| Physical Description: | xii, 194 p. : ill., facsims., forms ; 23 cm. |
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| Bibliography: | Bibliographical footnotes. |