A managerial introduction to marketing

A managerial introduction to marketing

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Bibliographic Details
Main Author: Staudt, Thomas A.
Other Authors: Taylor, Donald Arthur, 1923- (joint author.)
Format: Book
Language:English
Published: Englewood Cliffs, N.J., Prentice-Hall [1970]
Edition:2d ed.
Subjects:
Marketing > Management.
Industrial management.
Marketing research.

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