Long range planning for marketing and diversification /

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Bibliographic Details
Other Authors: Taylor, Bernard, 1931-, Wills, Gordon
Format: Book
Language:English
Published: London : Bradford University Press in association with Crosby Lockwood, 1971.
Subjects:
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245 0 0 |a Long range planning for marketing and diversification /  |c collated and edited by Bernard Taylor and Gordon Wills. 
260 |a London :  |b Bradford University Press in association with Crosby Lockwood,  |c 1971. 
300 |a 464 p. :  |b ill. ;  |c 23 cm. 
504 |a Includes bibliographical references. 
650 0 |a Marketing. 
650 0 |a Diversification in industry. 
700 1 |a Taylor, Bernard,  |d 1931- 
700 1 |a Wills, Gordon. 
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