Mathematical models in marketing : a survey, the stage of development, some extensions and applications /

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Bibliographic Details
Main Author: Leeflang, P. S. H., 1946-
Format: Book
Language:English
Published: Leiden : Stenfert Kroese, 1974.
Subjects:
Description
Item Description:Errata leaf inserted.
Includes index.
Physical Description:viii, 213 p. ; 23 cm.
Bibliography:Bibliography: p. [203]-209.
ISBN:9020704362 :