Uncertainty in research, management, and new product development.

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Detalles Bibliográficos
Autor Corporativo:	Arthur D. Little, Inc
Outros autores:	Hainer, Raymond M. (ed.), Kingsbury, Sherman (ed.), Gleicher, David B. (ed.)
Formato:	Libro
Idioma:	English
Publicado:	New York, Reinhold Pub. Corp. [1967]
Subjects:	Research, Industrial > Management. New products.

Descripción
descrición da copia:	Includes reports of the research of a study group formed at Arthur D. Little, inc., in 1958, and of four conferences on new product development.
Descrición Física:	xvii, 234 p. illus. 24 cm.
Bibliografía:	Includes bibliographies.

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