McKay, E. S. (1972). The marketing mystique. American Management Association.
Chicago Style (17th ed.) CitationMcKay, Edward S. The Marketing Mystique. [New York]: American Management Association, 1972.
MLA (8th ed.) CitationMcKay, Edward S. The Marketing Mystique. American Management Association, 1972.
Warning: These citations may not always be 100% accurate.