APA (7th ed.) Citation

Andreasen, A. R., & Sudman, S. (1976). Public policy and marketing thought: Proceedings from the ninth Paul D. Converse symposium. American Marketing Association.

Chicago Style (17th ed.) Citation

Andreasen, Alan R., and Seymour Sudman. Public Policy and Marketing Thought: Proceedings from the Ninth Paul D. Converse Symposium. Chicago: American Marketing Association, 1976.

MLA (8th ed.) Citation

Andreasen, Alan R., and Seymour Sudman. Public Policy and Marketing Thought: Proceedings from the Ninth Paul D. Converse Symposium. American Marketing Association, 1976.