Organizational buying behavior /
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| Corporate Authors: | , |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
American Marketing Association,
c1978.
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| Subjects: |
| Item Description: | Papers of a workshop sponsored by the American Marketing Association and the Graduate School of Business, University of Pittsburgh and held at the University of Pittsburgh, April, 1976. |
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| Physical Description: | 159 p. ; 23 cm. |
| Bibliography: | Bibliography: p. 145-159. |
| ISBN: | 0877571066 |