Quantitative techniques in marketing analysis: text and readings
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.,
R. D. Irwin,
1962.
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| Series: | Irwin series in quantitative analysis for business
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| Subjects: |
| Physical Description: | 556 p. illus. 24 cm. |
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| Bibliography: | Includes bibliography. |