Cita APA (7a ed.)

Harris, R., & Seldon, A. (1962). Advertising in action ([1st ed.].). Published for the Institute of Economic Affairs by Hutchinson.

Cita Chicago Style (17a ed.)

Harris, Ralph, y Arthur Seldon. Advertising in Action. [1st ed.]. London: Published for the Institute of Economic Affairs by Hutchinson, 1962.

Cita MLA (8a ed.)

Harris, Ralph, y Arthur Seldon. Advertising in Action. [1st ed.]. Published for the Institute of Economic Affairs by Hutchinson, 1962.