Market Research Council & Langhoff, S. P. (1965). Models, measurement and marketing. Prentice-Hall.
Chicago Style (17th ed.) CitationMarket Research Council and Severin Peter Langhoff. Models, Measurement and Marketing. Englewood Cliffs, N.J.: Prentice-Hall, 1965.
MLA (8th ed.) CitationMarket Research Council and Severin Peter Langhoff. Models, Measurement and Marketing. Prentice-Hall, 1965.
Warning: These citations may not always be 100% accurate.