Odd-even retail price endings : their effects on value determination, product perception, and buying propensities /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
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East Lansing :
Bureau of Business and Economic Research, Graduate of School of Business Administration, Michigan State University,
1971.
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| Series: | MSU business studies
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| Subjects: |
| Physical Description: | xvii, 174 p. : ill. ; 23 cm. |
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