Quantitative theories in advertising
में बचाया:
| मुख्य लेखक: | |
|---|---|
| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
New York,
Wiley
[1970]
|
| श्रृंखला: | Publications in operations research ;
no. 21. |
| विषय: |
| वस्तु वर्णन: | A revision of the author's thesis, University of Pennsylvania. |
|---|---|
| भौतिक वर्णन: | x, 103 p. illus. 24 cm. |
| ग्रन्थसूची: | Includes bibliographies. |