Introductory marketing; a programmed approach

Introductory marketing; a programmed approach

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Bibliographic Details
Main Author: Smykay, Edward W.
Other Authors: Breibart, Joan (joint author.)
Format: Book
Language:English
Published: New York, Macmillan [1971]
Subjects:
Marketing > Study and teaching.
Description
Physical Description:xiii, 298 p. illus. 26 cm.

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