Evaluating marketing change; an application of systems theory,

Evaluating marketing change; an application of systems theory,

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Bibliografiske detaljer
Hovedforfatter: Griggs, John E.
Institution som forfatter: Michigan State University. Institute for International Business and Economic Development Studies
Format: Bog
Sprog:English
Udgivet: East Lansing, Institute for International Business and Economic Development Studies, Michigan State University, 1970.
Serier:MSU international business and economic studies
Fag:
Marketing > Mathematical models.
Beskrivelse
Fysisk beskrivelse:xiv, 136 p. illus. 24 cm.
Bibliografi:Bibliography: p. [128]-131.

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