Evaluating marketing change; an application of systems theory,

Evaluating marketing change; an application of systems theory,

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Библиографические подробности
Главный автор: Griggs, John E.
Соавтор: Michigan State University. Institute for International Business and Economic Development Studies
Формат: ‌
Язык:English
Опубликовано: East Lansing, Institute for International Business and Economic Development Studies, Michigan State University, 1970.
Серии:MSU international business and economic studies
Предметы:
Marketing > Mathematical models.
Описание
Объем:xiv, 136 p. illus. 24 cm.
Библиография:Bibliography: p. [128]-131.

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