The marketing mode; pathways to corporate growth.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York,
McGraw-Hill
[1969]
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| Subjects: |
| Item Description: | Second ed. published in 1974 under title: Marketing for business growth. |
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| Physical Description: | xiii, 354 p. 24 cm. |
| Bibliography: | Includes bibliographical references. |