Brand strategy in United States food marketing : Perspective on food manufacturers' and distributors' brands in the United States /

Brand strategy in United States food marketing : Perspective on food manufacturers' and distributors' brands in the United States /

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Detalles Bibliográficos
Autor Principal: Applebaum, William, 1906-
Outros autores: Goldberg, Ray Allan
Formato: Libro
Idioma:English
Publicado: Boston : Division of Research, Graduate School of Business Administration, Harvard University, 1967.
Subjects:
Grocery trade > United States.
Brand name products.

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Número de Clasificación: A1:AP17A0 B07388
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