Marketing: a Canadian perspective,

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Bibliographic Details
Main Author:	Beckman, M. Dale (comp.)
Other Authors:	Evans, Richard H. (joint comp.)
Format:	Book
Language:	English
Published:	Scarborough, Ont., Prentice-Hall of Canada [1972]
Subjects:	Marketing. Consumers > Canada. Consumer behavior > Canada. Marketing research.

Description
Physical Description:	xii, 287 p. 23 cm.
Bibliography:	Includes bibliographical references.
ISBN:	0135573068 0135573149 (pbk)

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