Marketing and social issues: an action reader.
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York,
Wiley
[1971]
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| Series: | The Wiley marketing series
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| Subjects: |
| Physical Description: | xi, 382 p. 24 cm. |
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| Bibliography: | Includes bibliographical references. |
| ISBN: | 0471956252 0471956260 (pbk.) |