How to market computers and information technology /

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Bibliographic Details
Main Author: Macarthur, Hamish
Other Authors: Stone, Merlin, 1948-
Format: Book
Language:English
Published: Basingstoke : Macmillan, 1994.
Edition:2nd ed.
Subjects:
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100 1 |a Macarthur, Hamish. 
245 1 0 |a How to market computers and information technology /  |c Hamish E. Macarthur and Merlin Stone. 
250 |a 2nd ed. 
260 |a Basingstoke :  |b Macmillan,  |c 1994. 
300 |a x, 332 p. :  |b ill. ;  |c 30 cm. 
500 |a Previous ed. published as: How to market computers and office systems / Merlin Stone and Hamish Macarthur. 1984. 
500 |a Includes index. 
504 |a Includes index. 
650 0 |a Computers  |x Marketing. 
650 0 |a Information technology  |x Marketing. 
700 1 |a Stone, Merlin,  |d 1948- 
700 1 |a Stone, Merlin,  |d 1948-.  |t How to market computers and office systems. 
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