The publisher : Paul Block, a life of friendship, power, and politics /

"Paul Block virtually invented national newspaper advertising, as well as chain and syndicate publishing. He worked on, and shaped, the first Sunday newspaper supplement in the United States. He was the mastermind behind the magazine that enjoyed the largest circulation of any periodical in thi...

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Dades bibliogràfiques
Autor principal: Brady, Frank, 1934-
Format: Llibre
Idioma:English
Publicat: Lanham, Md. : University Press of America, c2000.
Matèries:
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020 |a 076181888X (alk. paper) 
020 |a 0761818898 (pbk. : alk. paper: 2001) 
035 |a (OCoLC)223306253  |5 LACONCORD2021 
040 |a DLC  |b eng  |c DLC  |d OrLoB-B  |d DLC 
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050 0 0 |a PN4874.B566  |b B73 2000 
082 0 0 |a B  |2 21 
082 0 4 |a 070.5092  |2 21 
100 1 |a Brady, Frank,  |d 1934- 
245 1 4 |a The publisher :  |b Paul Block, a life of friendship, power, and politics /  |c Frank Brady. 
260 |a Lanham, Md. :  |b University Press of America,  |c c2000. 
300 |a xix, 552 p. :  |b ill., ports. ;  |c 22 cm. 
500 |a Pbk. published 2001. 
504 |a Includes bibliographical references and index. 
520 1 |a "Paul Block virtually invented national newspaper advertising, as well as chain and syndicate publishing. He worked on, and shaped, the first Sunday newspaper supplement in the United States. He was the mastermind behind the magazine that enjoyed the largest circulation of any periodical in this country. His hundreds of signed, front-page editorials, from 1916 to 1941, on virtually every public issue of his day, were forceful commentaries that not only sold newspapers, but engineered and influenced legislation. The Publisher, the first biography of Paul Block, tells the story of his rise to the summit of American newspaper chains and chronicles his business and social relationship with William Randolph Hearst. The book reveals Block's influence not only on journalism, but also on the government and politics of his day."--BOOK JACKET. 
600 1 0 |a Block, Paul,  |d 1875-1941. 
650 0 |a Publishers and publishing  |z United States  |v Biography. 
650 0 |a Newspaper publishing  |z United States  |x History  |y 20th century. 
650 0 |a Press and politics  |z United States  |x History  |y 20th century. 
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