Advertising services : full-service agency, a la carte, or in-house? /

Advertising services : full-service agency, a la carte, or in-house? /

Kaydedildi:
Detaylı Bibliyografya
Yazar: Jones, Charles B.
Müşterek Yazar: Association of National Advertisers
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: New York : Association of National Advertisers, c1991.
Edisyon:Rev ed.
Konular:
Advertising > Management.
Advertising.
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100 1 |a Jones, Charles B. 
245 1 0 |a Advertising services :  |b full-service agency, a la carte, or in-house? /  |c Charles B. Jones. 
250 |a Rev ed. 
260 |a New York :  |b Association of National Advertisers,  |c c1991. 
300 |a iii, 42 p. :  |b ill. ;  |c 28 cm. 
500 |a First published: 1979. 
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