No lie-- truth is the ultimate sales tool /
সংরক্ষণ করুন:
| প্রধান লেখক: | |
|---|---|
| বিন্যাস: | গ্রন্থ |
| ভাষা: | English |
| প্রকাশিত: |
New York ; London :
McGraw-Hill,
c2004.
|
| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | Contributor biographical information Table of contents Publisher description |
| LEADER | 02533cam a2200397 a 4500 | ||
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| 050 | 0 | 0 | |a HF5438.25 |b .M324 2003 |
| 082 | 0 | 4 | |a 658.85 |2 21 |
| 100 | 1 | |a Maher, Barry. | |
| 245 | 1 | 0 | |a No lie-- truth is the ultimate sales tool / |c Barry Maher. |
| 260 | |a New York ; |a London : |b McGraw-Hill, |c c2004. | ||
| 300 | |a ix, 181 p. ; |c 22 cm. | ||
| 500 | |a Formerly CIP. |5 Uk | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | 0 | |a Machine derived contents note: Table of Contents -- Page -- Intro Turning Negatives into Selling Points 3 -- Chapter 1 Making the Skeleton Dance 6 -- Chapter 2 You Are Your Most Important Customer 31 -- Chapter 3 Skeleton Protocol, Step 1: Become Your Most Difficult Prospect 40 -- Chapter 4 Skeleton Protocol, Step 2: Finding the Positives in Every Negative 43 -- Chapter 5 Skeleton Protocol, Step 3: There's a Reason for the Negative 53 -- Chapter 6 Skeleton Protocol, Step 4: The Negative's Other Edge 57 -- Chapter 7 Skeleton Protocol, Step 5:More Expensive, Less Reliable, Proud of It 64 -- Chapter 8 Skeleton Protocol, Step 6: Balancing Act 70 -- Chapter 9 Skeleton Protocol, Step 7: Becoming the Ultimate Benefit 77 -- Chapter 10 When the Truth Kills the Sale 91 -- Chapter 11 Tell, SELL, the Whole Story, Phinneas 104 -- Chapter 12 Become an Expert Witness 123 -- Chapter 13 Putting Those Negatives in Perspective 136 -- Chapter 14 Sex, Rejection, and Several Assorted Butts 147 -- Chapter 15 Give it a Shot: Closing Made Simple. |
| 650 | 0 | |a Selling. | |
| 650 | 0 | |a Sales promotion. | |
| 650 | 0 | |a Marketing. | |
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| 856 | 4 | 2 | |3 Contributor biographical information |u http://www.loc.gov/catdir/bios/mh042/2003010122.html |
| 856 | 4 | 1 | |3 Table of contents |u http://www.loc.gov/catdir/toc/ecip043/2003010122.html |
| 856 | 4 | 2 | |3 Publisher description |u http://www.loc.gov/catdir/description/mh031/2003010122.html |
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