Rossiter, J. R. (1993). The limited effect of likable ads. Australian Graduate School of Management, University of New South Wales.
Style de citation Chicago (17e éd.)Rossiter, John R. The Limited Effect of Likable Ads. Kensington, N.S.W.: Australian Graduate School of Management, University of New South Wales, 1993.
Style de citation MLA (8e éd.)Rossiter, John R. The Limited Effect of Likable Ads. Australian Graduate School of Management, University of New South Wales, 1993.
Attention : ces citations peuvent ne pas être correctes à 100%.