Cita APA (7th ed.)

Viale, J. D. (1998). New product introduction: A systems, technology, and process approach. Crisp Publications.

Cita Chicago (17th ed.)

Viale, J. David. New Product Introduction: A Systems, Technology, and Process Approach. Menlo Park, Calif.: Crisp Publications, 1998.

Cita MLA (8th ed.)

Viale, J. David. New Product Introduction: A Systems, Technology, and Process Approach. Crisp Publications, 1998.