New product introduction : a systems, technology, and process approach /

Read and Learn: why a standardized New Product Introduction (NPI) process plays a vital role in managing costs and profits; how NPI processes can help you bring better products to market faster and more efficiently; the major phases of the NPI process; and how to improve communication from developme...

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主要作者: Viale, J. David
格式: 图书
语言:English
出版: Menlo Park, Calif. : Crisp Publications, c1998.
丛编:Fifty-Minute series
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